
YouTube rolls out new Gemini-powered insights tools
YouTube is expanding its suite of creator marketing and campaign…

ChatGPT Is Secretly Googling Things: This Tool Shows You Exactly What
Optimizing for AI search means optimizing for queries your customers…

Google Search Console AI performance reports rolling out to more users
Google has confirmed that it has expanded access to the new…

Why some channels reward breadth and others require commitment
Many budget allocation strategies assume that every channel…

Amazon launches Alexa+ Agentic Ads
Amazon is bringing transactions directly into advertising with…

An open letter to everyone hiring a search leader
Anthropic’s latest job posting has the SEO industry abuzz.…

Google expands financial services ad verification across 24 European markets
Google is widening its financial services advertiser verification…

How To Define & Report SEO KPIs That Actually Move The C-Suite via @sejournal, @AdamHeitzman
Stop reporting rankings and traffic. Start showing pipeline,…

Les AI Overviews de Google vont enfin débarquer en France
Ce qu'il faut retenir :
• Sébastien Missoffe, directeur général…

AI-Recommended Brands Saw 2.5x More Site Visits: Similarweb via @sejournal, @MattGSouthern
A Similarweb report links AI recommendations to more site visits…

