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Why CMOs Should Rethink ROAS As A North Star Metric via @sejournal, @brookeosmundson

ROAS looks great in reports, but it can distort your strategy.…

Google’s great clarity cleanup: 3 shifts redefining the Knowledge Graph and its AI future

Google’s Knowledge Graph saw its largest contraction in a…

Why The Last Year Has Been The Biggest Challenge For CMOs via @sejournal, @gregjarboe

From AI disruption to vanishing attribution, this breakdown of…

Tired Of SEO Spam, Software Engineer Creates A New Search Engine via @sejournal, @martinibuster

A software engineer fed up by SEO spam in mainstream search engines…

Combien de mots pour optimiser une page catégorie d’ecommerce ?

Paru le 15 août 2025, une étude de DIgitaloft fait le tri dans…

OpenAI Updates GPT-5 To Make It Warmer And Friendlier via @sejournal, @martinibuster

OpenAI updated GPT-5 to make it less distant and detached. The…

How To Create Your Instagram Content Plan (With Free Template) via @sejournal, @donutcaramel13

Set clearer Instagram goals, streamline planning, and create…

Google Expands iOS App Marketing Capabilities via @sejournal, @brookeosmundson

Google updates iOS App Install campaigns with new ad formats,…

Google Answers Question About Core Web Vitals “Poisoning” via @sejournal, @martinibuster

Google's John Mueller offered his opinion about a reported Core…

Local SEO Best Practices Aren’t Universal: Yext Study via @sejournal, @MattGSouthern

A study of 8.7M Google results finds review engagement correlates…