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Microsoft Ads launches self-serve negative keyword lists

Self-serve negative keyword lists are now live in Microsoft…

Google publishes new Google Ads passkey help doc

Google published a new help document outlining how passkeys…

Google patent hints it could replace your landing pages with AI versions

A Google patent suggests Search may take you from the results…

OpenAI: ChatGPT now has 900 million weekly active users

ChatGPT now has more than 900 million weekly active users, OpenAI…

You can now build PPC tools in minutes with vibe coding

You can now generate custom PPC tools in plain English. With…

How to build a context-first AI search optimization strategy

AI-based discovery offers a new level of sophistication in surfacing…

The dark SEO funnel: Why traffic no longer proves SEO success

SEO is transitioning from rank, click, and convert to get scraped,…

Google’s Discover Core Update Finishes Rolling Out via @sejournal, @MattGSouthern

Google's February Discover core update is complete after a roughly…

Discover Core Update Data, Sitemap Tips & AI Risks – SEO Pulse via @sejournal, @MattGSouthern

This week's SEO Pulse highlights evolving AI link formats, cross-language…

How to become an SEO freelancer without underpricing or burning out

Many SEO professionals enter freelancing for the same reason:…