La catégorie “Best Of SEO” présente et recommande des lectures sur le référencement technique en flux RSS.
Il s’agit d’expertises considérées comme les meilleures, en provenance de blogs ou de sites internet de consultants américains de renom.
Pour parfaire vos connaissances en matière de référencement, il n’y a pas mieux.

5 Google Analytics Reports PPC Marketers Should Actually Use via @sejournal, @brookeosmundson

Five Google Analytics reports PPC marketers should use to improve…

Google’s Mueller Calls Markdown-For-Bots Idea ‘A Stupid Idea’ via @sejournal, @MattGSouthern

Google Search Advocate John Mueller is pushing back on the idea…

Google Ads adds a second set of eyes for high-risk account changes

Google Ads has quietly rolled out multi-party approval, a security…

In Google Ads automation, everything is a signal in 2026

In 2015, PPC was a game of direct control. You told Google exactly…

Anthropic says Claude will remain ad-free as ChatGPT tests ads

Anthropic is drawing the line against advertising in AI chatbots.…

DOJ and states appeal Google search antitrust remedies ruling

The U.S. Justice Department and a coalition of states plan to…

How Google Ads quality score really affects your CPCs

If your CPCs keep climbing, the cause may not be your…

The Real SEO Skill No One Teaches: Problem Deduction via @sejournal, @billhunt

Bill Hunt shows how disciplined reasoning transforms SEO escalations…

Google may be cracking down on self-promotional ‘best of’ listicles

Google may finally be starting to address a popular SEO and…

Information Retrieval Part 2: How To Get Into Model Training Data

Navigate the complexities of information retrieval and find out…