La catégorie “Best Of SEO” présente et recommande des lectures sur le référencement technique en flux RSS.
Il s’agit d’expertises considérées comme les meilleures, en provenance de blogs ou de sites internet de consultants américains de renom.
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Why Reddit Is Driving The Conversation In AI Search – User Journey Over Short Tail via @sejournal, @brentcsutoras

Reddit isn’t the point. It’s proof that real decision-making…

The global E-E-A-T gap: When authority doesn’t travel

Many still treat E-E-A-T as a box to tick in an SEO audit.  But…

Rethinking the funnel with LLM tracking analytics by Semrush Enterprise

For a decade, marketing strategy was engineered to master Google’s…

The Impact Of AI Overviews & How Publishers Need To Adapt via @sejournal, @MattGSouthern

Research across hundreds of thousands of queries shows AI Overviews…

Google prépare un Android pour PC : une révolution annoncée pour 2026

Google s’apprête à franchir un cap historique : l’arrivée…

Gemini 2.5 Flash Update: Clearer Answers, Better Image Understanding via @sejournal, @MattGSouthern

Google updates Gemini 2.5 Flash with clearer step-by-step help,…

Google Ads will recommend you link to your Google Analytics account with one click

Google Ads can now surface a recommendation to link your unlinked…

OpenAI is staffing up to turn ChatGPT into an ad platform

OpenAI is hiring a Growth Paid Marketing Platform Engineer to…

Google Ads updated policies to target dishonest pricing practices

Google will update its Misrepresentation policy specific to…

Marketing Is 4th Most Exposed To GenAI, Indeed Study Finds via @sejournal, @MattGSouthern

Indeed’s AI at Work report ranks marketing 4th for GenAI exposure,…