La catégorie “Best Of SEO” présente et recommande des lectures sur le référencement technique en flux RSS.
Il s’agit d’expertises considérées comme les meilleures, en provenance de blogs ou de sites internet de consultants américains de renom.
Pour parfaire vos connaissances en matière de référencement, il n’y a pas mieux.

Google Shopping ad clicks surge 18% in Q2 as Amazon, Temu pull back

Spending on Google paid search ads rose 11% year over year in…

Gmail tests Demand Gen ecommerce ads in promotions tab

Google is experimenting with a new Gmail ad format that turns…

Google Updates Search Analytics API To Clarify Data Freshness via @sejournal, @MattGSouthern

Google updated the Search Analytics API with a metadata field…

L’IA va-t-elle remplacer le SEO ? Google répond et nuance le débat

Depuis quelques mois, un débat agite le monde du marketing digital…

7 ways to grow brand mentions, a key metric for AI Overviews visibility

Brand mentions have always mattered, but they’ve become mission-critical…

Topic-First SEO: The Smarter Way To Scale Authority via @sejournal, @Kevin_Indig

In this week’s Growth Memo, Kevin Indig lays out the case for…

How Brian Dean Would Launch Backlinko in 2025

In 2012, Brian Dean launched Backlinko with one goal: publish…

Google updates local ranking documentation

Google has made several changes to its local ranking documentation.…

How to make ecommerce product pages work in an AI-first world

Most ecommerce product pages weren’t built for how people…

Ask An SEO: Why Your Content Is No Longer Good Or Helpful via @sejournal, @rollerblader

This week’s Ask An SEO dives into why content stopped ranking,…