
Campagnes YouTube : la créativité paie plus que le ciblage ou les enchères
Ce qu'il faut retenir :
Selon Nielsen, la créa représente…

The Technical Signals AI Search Uses That Most SEOs Still Aren’t Optimizing
Getting cited in AI responses is the easy part. Our audit of…

Google Details Who Can License Its Search Data In Europe via @sejournal, @MattGSouthern
Google published eligibility rules, samples, and key dates for…

Google AdSense to change how it counts impressions: Begin-to-Render
Google notified AdSense publishers that it is switching how…

10 technical SEO audit mistakes that lead to bad recommendations
Most technical SEO audits produce plenty of findings. Then the…

Comment obtenir l’affichage des étoiles en SERP sur des collections de produits ?
Dans notre travail de R&D chez Kalys, on voit de plus en…

Google vs. Microsoft AI Max: What’s the same and what’s different
With the global launch of Microsoft AI Max for Search campaigns,…

WordPress Announces A Proactive Security Initiative via @sejournal, @martinibuster
WordPress announced an initiative to scale security as AI makes…

Schema For AI Citations: How To Become A Trusted Source via @sejournal, @lorenbaker
Schema is not a magic ranking switch. Loren Baker explains how…

Anthropic AI watermarking: What it means for content and SEO
On Aug. 11, Anthropic announced it would begin adding machine-readable…

