
Chloe Varnfield talks sneaky Google Ads settings and tanking performance
Chloe Varnfield, a digital marketing specialist at Atelier Studios…

SerpApi asks court to throw out Reddit scraping complaint
SerpApi is asking a federal court to dismiss Reddit’s lawsuit…

Beyond keywords: Mastering AI-driven campaigns
The days of building campaigns around long lists of keywords…

Why surface-level SEO tactics won’t build lasting AI search visibility
A recent Harvard Business Review piece echoes the shift we’re…

Only 15% of pages retrieved by ChatGPT appear in final answers: Report
ChatGPT retrieves far more webpages than it cites. A new AirOps…

Google Discover Core Update Data: Local Publishers Lost Reach via @sejournal, @MattGSouthern
New third-party data shows local publishers lost national reach…

Starting Or Steering The Wave
Why traditional “utility SEO” content is losing value, and…

Stop paying for traffic: The enterprise CMO’s guide to ROI-driven SEO
The standard agency reporting call is broken. Budgets are under…

Ce que Google sait de votre entreprise sans que vous l’ayez décidé
Article sponsorisé par Le ParisienLes données publiques indexées…

AI Mode Data, Ask Maps & Branded Queries Go Live – SEO Pulse via @sejournal, @MattGSouthern
In SEO Pulse: AI Mode keeps more links inside Google, Maps adds…

