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Universal Commerce Protocol (UCP) : Google publie son guide d’intégration

Le géant de Mountain View vient de publier le guide d'intégration…

Breaking Content & SEO Silos To Build Entity Authority in AI Search

Discover the importance of AI search in modern marketing. Learn…

OpenAI, Meta, ByteDance Lead AI Bot Traffic In Publishing via @sejournal, @MattGSouthern

Akamai breaks down which AI bots are hitting publishing, who…

HubSpot rebrands its flagship conference from Inbound to Unbound

If you shelved your inbound strategy this past year, you can…

AI bot traffic surged 300%, hitting publishers hardest: Report

AI bot activity surged 300% in 2025, with media and publishing…

Google tests swipeable location carousel in search ads

Google may be making local search ads more interactive, potentially…

Google launches developer hub for ads and measurement tools

Google is consolidating its advertising and measurement resources…

Audit your agency: 6 questions to find a true growth partner

Most agencies present prospective clients with an account audit…

Google rolls out onboarding guide for Universal Commerce Protocol

Google is laying the groundwork for “agentic commerce,”…

Meta simplifies Pixel setup with official Google Tag Manager template

Meta Platforms is making it easier for advertisers to implement…