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Google Analytics adds cost data imports for Meta and TikTok ads

Google Analytics now lets advertisers automatically import cost…

Google open-sources ads API MCP server for AI developers

The MCP Server for Google Ads is now publicly available on GitHub,…

Forget the Great Decoupling – SEO’s Great Normalization has begun

For years, SEO success was measured by charts pointing up and…

30-Year SEO Expert: Why AI Search Isn’t Overhyped & What To Focus On Right Now via @sejournal, @theshelleywalsh

Thirty years of industry insight from Carolyn Shelby reveals…

Google’s virtual try-on adds shoes, expands internationally

Google’s AI-powered Try On feature, which lets users see how…

Google AdSense Replaces Ad Networks With Authorized Buyers via @sejournal, @MattGSouthern

Google will replace AdSense’s Ad Networks block with an Authorized…

Campaign Type added to Google Ads Channel Performance report

Google made a handful of tweaks to its Channel Performance and…

The 5 Hidden Organizational Forces That Undermine Enterprise SEO via @sejournal, @billhunt

SEO underperforms when capable teams face hidden barriers like…

How To Build SEO Strategies Around Real Customer Behavior via @sejournal, @AdamHeitzman

Google rewards intent, not volume. Build SEO strategies around…

Google dévoile Gemini 2.5 Computer Use : l’agent IA qui veut maîtriser le web

Gemini 2.5 Computer Use est la toute dernière avancée de Google…