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In Google Ads automation, everything is a signal in 2026

In 2015, PPC was a game of direct control. You told Google exactly…

DOJ and states appeal Google search antitrust remedies ruling

The U.S. Justice Department and a coalition of states plan to…

How Google Ads quality score really affects your CPCs

If your CPCs keep climbing, the cause may not be your…

The Real SEO Skill No One Teaches: Problem Deduction via @sejournal, @billhunt

Bill Hunt shows how disciplined reasoning transforms SEO escalations…

Google may be cracking down on self-promotional ‘best of’ listicles

Google may finally be starting to address a popular SEO and…

What higher ed data shows about SEO visibility and AI search

AI search hasn’t killed SEO. Now you have to win twice:…

Google lists Googlebot file limits for crawling

Google has updated two of its help documents to explain the…

Why Google’s Performance Max advice often fails new advertisers

One of the biggest reasons new advertisers end up in underperforming…

OpenAI conçoit son Knowledge Graph pour concurrencer Google

OpenAI ajoute des panneaux de connaissances dans ChatGPT. Cette…

Using AI For SEO Can Fail Without Real Data (& How Ahrefs Fixes It) via @sejournal, @ahrefs

This post was sponsored by Ahrefs. The opinions expressed in…