La catégorie “Best Of SEO” présente et recommande des lectures sur le référencement technique en flux RSS.
Il s’agit d’expertises considérées comme les meilleures, en provenance de blogs ou de sites internet de consultants américains de renom.
Pour parfaire vos connaissances en matière de référencement, il n’y a pas mieux.

Perplexity Looks Beyond Search With Its AI Browser, Comet via @sejournal, @MattGSouthern

Perplexity’s new AI browser, Comet, is now live. Here’s how…

Ex-Google Engineer Launches Athena For AI Search Visibility via @sejournal, @MattGSouthern

Former Google Search engineer Andrew Yan launches Athena, a startup…

Google Ads adds new AI Max reporting view

Google Ads introduced a new reporting segment that gives advertisers…

Google Ads rolls out Smart Bidding Exploration for tROAS campaigns

Google Ads fully launched Smart Bidding Exploration for campaigns…

Google’s John Mueller Clarifies How To Remove Pages From Search via @sejournal, @MattGSouthern

Google's John Mueller explains how to remove pages from Google…

Chunk, cite, clarify, build: A content framework for AI search

Search has crossed a tipping point.  Generative AI is replacing…

Google Discover intègre des résumés IA : nouveau coup dur pour les éditeurs

Dans un contexte de déclin du trafic web vers les sites d’actualité,…

Brand Bias For Visibility In Search & LLMs: A Conversation With Stephen Kenwright via @sejournal, @theshelleywalsh

In this edition of IMHO, Shelley Walsh speaks with Stephen Kenwright…

How to use Performance Max for high-value customer acquisition and retention

As an ecommerce marketer, new customer acquisition and retention…

Is It Time To Remove Focus From Average Position In GSC? via @sejournal, @TaylorDanRW

Traditional ranking metrics are less reliable in today’s AI-driven…