
Stop saying ‘best practice’ and start bringing proof
Let’s get real. SEO advice often sounds completely made up.…

Google drops Next from Merchant Center Next
Google has dropped “Next” from Merchant Center Next and…

Human vs. machine: What happens when groas runs your Google Ads by groas
Paid search has changed. Auction dynamics shift by the hour,…

Google’s New Merchant Listing Structured Data Improves SEO via @sejournal, @martinibuster
Google's new Category and Sale Duration structured data properties…

How To Optimize PPC Accounts With Less Search Term Visibility – Ask A PPC via @sejournal, @navahf
Losing search term visibility? Three technical signals still…

YouTube Moves Ahead of Spotify As UK’s Top Podcast Service via @sejournal, @MattGSouthern
YouTube edged past Spotify as the podcast service UK listeners…

Google Says Search Hit All-Time Usage High During World Cup via @sejournal, @MattGSouthern
Google's Nick Fox said Search saw its highest usage on record…

Google Ads Expands Search Campaigns for Travel Beta to Things to Do and Events via @sejournal, @brookeosmundson
Google Ads expands its Travel campaign beta to Things to Do and…

AI Search Is Exposing SEO’s Risk Of Losing GEO Outcomes via @sejournal, @martinibuster
Search marketer Tom Critchlow says AI Search is exposing the…

Google Clarifies Smart Bidding Update After Advertiser Concerns via @sejournal, @brookeosmundson
Google clarifies its Smart Bidding update, explaining how August…

