La catégorie “Best Of SEO” présente et recommande des lectures sur le référencement technique en flux RSS.
Il s’agit d’expertises considérées comme les meilleures, en provenance de blogs ou de sites internet de consultants américains de renom.
Pour parfaire vos connaissances en matière de référencement, il n’y a pas mieux.

Google Says Why It May Ignore Robots.txt And Negatively Impact SEO via @sejournal, @martinibuster

Google's John Mueller explains a robots.txt quirk that can cause…

ChatGPT Ads adds conversion bidding, geo exclusions and bulk campaign tools

ChatGPT Ads is rolling out a slate of new advertiser tools focused…

Emergency Brand Audit: What AI Says About Your Locations via @sejournal, @lorenbaker

GatherUp's Annie Jackson and Jason Wertham show how to audit…

Google Ads Editor 2.13 brings AI Max support to Shopping campaigns

Google Ads Editor 2.13 is rolling out with support for AI Max…

The AI Overviews YouTube Gap: The Platform Your Team Skipped For 20 Years via @sejournal, @gregjarboe

Stop measuring creator partnerships by view counts. The value…

Household income exclusions spotted in Performance Max campaigns

Google appears to be rolling out household income exclusions…

Google says don’t include fake or undisclosed incentivized reviews in review snippet structured data

Google updated the review snippet structured data guidelines…

AI search can’t verify your business — here’s how to fix it

There’s a gap between what a business is in the real world…

7 reasons your SEO tests fail and how to fix them

Incrementality testing in SEO sounds simple: make a change,…

The hidden cost of a ‘wait and see’ SEO strategy

Search is changing quickly, and the uncertainty around AI search,…