
Google’s top ranking factors, according to 131 SEO professionals
Backlinks ranked as Google’s second most important ranking…

Google’s target bidding shake-up: Why PPC marketers have been here before
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Reva Minkoff, Founder and President…

Google updates Location asset requirements without changing enforcement
Google updated its Location asset requirements in September,…

New Google Guide To Regional Search Features & Eligibility via @sejournal, @MattGSouthern
Google added documentation mapping regional Search features in…

Jessica Bowman: SEO can’t win AI visibility alone
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Jessica Bowman has spent more…

4 risks hiding in your branded search results
Consider the role that branded search results play in consumer…

How AI Is Reshaping Search Intent – What 2 Studies Reveal via @sejournal, @ClaraSoteras
Search intent is fracturing across AI Mode, video platforms,…

Caught by Google’s spam update? Don’t make recovery harder
Google’s August 2026 spam update has caused considerable confusion…

Manual vs. automated Google Ads campaigns: How to allocate your budget
Google Ads’ push to automate as many campaigns as possible…

Brands Are Tracking AI Visibility, But Are They Measuring The Right Things? via @sejournal, @MattGSouthern
AI visibility tools track brand mentions and citations, but marketers…

