
How to explain flat traffic when SEO is actually working
You know that sinking feeling when you look at your organic…

Ask A PPC: What Is The PPC Manager’s Role In The AI Era? via @sejournal, @navahf
This week's Ask a PPC reframes the AI conversation around responsibility,…

Why Demand Gen works best alongside Performance Max for ecommerce
When Google launched Demand Gen campaigns in 2023, they were…

Shopify Shares More Details On Universal Commerce Protocol (UCP) via @sejournal, @martinibuster
Shopify's Harvey Finkelstein said agentic shopping surfaces products…

More Sites Blocking LLM Crawling – Could That Backfire On GEO? via @sejournal, @martinibuster
New data shows an increase in AI assistant crawling alongside…

Anthropic dévoile la nouvelle constitution de Claude : un guide complet pour encadrer l’IA
Anthropic vient de publier la constitution révisée de Claude,…

YouTube CEO Announces AI Creation Tools, In-App Shopping For 2026 via @sejournal, @MattGSouthern
YouTube CEO Neal Mohan previews 2026 priorities: AI tools for…

Nick LeRoy turns SEO consulting into fundraiser for Minnesota immigrant support
Nick LeRoy, a longtime SEO consultant, is turning his platform…

Meta expands Threads ads to all users globally
Meta is rolling out ads on its Threads app to all users worldwide,…

Same URL in AI Overviews and blue links counts as one Google Search Console impression
If the same URL appears in both a Google AI Overview and the…

