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Should You Use Auto-Generated Creative? – Ask A PPC via @sejournal, @navahf

The role of auto-generated creative continues to evolve as advertisers…

Why your Google Ads results keep repeating the same outcomes

Paid search success used to be driven by optimizations. You…

Google’s Patent On Autonomous Search Results via @sejournal, @martinibuster

A recently updated patent describes how an automated assistant…

How To Become The AI Search Authority In Your Company [Webinar] via @sejournal, @lorenbaker

Explore the impact of AI search on SEO roles and how brands can…

March 2026 Google core update more volatile than December — here’s what changed

The March 2026 Google core update drove far higher ranking volatility…

SMX Now: The automation drift and how to correct course

Automation doesn’t fail on its own — it does exactly what…

Google adds campaign-level filtering to bulk ad review appeals

Google is giving advertisers more control when appealing disapproved…

Your homepage matters again for SEO — here’s why

In the early days of the web and my career, web architecture…

Agentic engine optimization: Google AI director outlines new content playbook

Addy Osmani, a director of engineering at Google Cloud AI, published…

The PACT framework for PPC: How to move beyond ‘it depends’

There’s a phrase PPC experts reach for whenever they get a…