
How to Do Realistic SEO Forecasting Step-by-Step (+ Template)
You’re setting goals. Publishing content. Reporting on growth.
But…

Google Ads adds device targeting to Performance Max campaigns
Google Ads rolled out device targeting options for Performance…

The rise of ‘like hat’ SEO: When attention replaces outcomes
For decades, the SEO world has been divided into two camps:…

Shocking 56% CTR drop: AI Overviews gut MailOnline’s search traffic
Even when it ranks in Position 1, MailOnline loses over half…

Google Ads Audience Builder: What the heck is that?
If you’ve played around with audience targeting in a Demand…

Dynamic landing pages: What works, what fails, and how to test
Most PPC marketers still default to static landing pages, whether…

The Rise Of Privacy-First Search Engines via @sejournal, @TaylorDanRW
Users are rethinking their search habits in response to rising…

Create Your Own ChatGPT Agent For On-Page SEO Audits via @sejournal, @makhyan
Create your own ChatGPT agent to streamline your SEO audits and…

Why Google reviews will power up your local SEO in 2025
A strong Google review strategy is one of the most effective…

Local SEO: How To Make More Customers Click, Choose & Walk Through Your Doors [Webinar] via @sejournal, @hethr_campbell
Join us in this session where we’ll explore real consumer behavior…

