La catégorie “Best Of SEO” présente et recommande des lectures sur le référencement technique en flux RSS.
Il s’agit d’expertises considérées comme les meilleures, en provenance de blogs ou de sites internet de consultants américains de renom.
Pour parfaire vos connaissances en matière de référencement, il n’y a pas mieux.

How a 200-Person Company Competes with a $160B Giant in AI Search

At just under 200 employees, Descript is not the biggest name…

Google Ads Surfaces PMax Search Partner Domains In Placement Report via @sejournal, @MattGSouthern

Google Ads PMax placement reporting is now populating with data…

Merchant Center flags feeds disruption

Google Merchant Center is investigating an issue affecting Feeds,…

What’s next for PPC: AI, visual creative and new ad surfaces

PPC is evolving beyond traditional search. Those who adopt new…

How to vibe-code an SEO tool without losing control of your LLM

We all use LLMs daily. Most of us use them at work. Many of…

Information Retrieval Part 3: Vectorization And Transformers (Not The Film)

A practical explanation of vector space models, transformers,…

Emina Demiri talks surviving firing your biggest client

On episode 352 of PPC Live The Podcast, I spoke to Emina…

Google AI Mode Link Update, Click Share Data & ChatGPT Fan-Outs – SEO Pulse via @sejournal, @MattGSouthern

The latest SEO Pulse examines how AI interfaces reshape link…

AI agents in SEO: A practical workflow walkthrough

Automation has long been part of the discipline, helping teams…

Google now attributes app conversions to the install date

Google is updating how it attributes conversions in app campaigns,…