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1 In 10 Webpages Shows Signs Of AI Authorship, Pew Reports via @sejournal, @MattGSouthern

Pew found AI authorship signs on 10% of sampled webpages and…

ChatGPT Ads adds automated bidding, platform targeting

ChatGPT Ads is adding a new Maximize results bid strategy, platform-level…

Google expands Local Services Ads categories ahead of migration

Google expanded the list of businesses eligible for Local Services…

How to build an AI content workflow from the ground up

I’ve spent months building and rebuilding an AI content pipeline…

Google Ads Launches New Search and AI Max Experimentation Tools via @sejournal, @brookeosmundson

Google Ads adds new Search and AI Max experimentation tools for…

SEOs Are Becoming The Tools Of Their Tools – The AI Slop Backlash via @sejournal, @gregjarboe

Platforms like Spotify and LinkedIn are cracking down on AI slop.…

Google unifies Google tag and Tag Manager, adds no-code event tracking

Google is overhauling its tagging tools, bringing Google tag…

AI search is here, but marketers still call it SEO

The SEO industry has been debating what to call AI search optimization.…

Le web crawlable a un seuil de rupture, et le fondateur d’IBOU vient de le démontrer

Ce qu'il faut retenir : Le trafic Google des éditeurs a chuté…

Your Google Business Profile needs a business continuity plan

For many local businesses, their Google Business Profile plays…