You’re Using AI At The Execution Layer. The Value Is In The Judgment Layer via @sejournal, @DuaneForrester
The six-mode taxonomy maps almost exactly onto the split between…

Brand depth determines what AI systems recommend
Getting cited in AI answers is becoming a common visibility…

Introducing ‘YBYS’: Your brand = Your SEO
There are two questions that come up in at least one meeting…
The AI Sameness Trap Is Quietly Eroding Your SEO Competitive Advantage via @sejournal, @TaylorDanRW
Machines writing for machines is a race to the bottom. Here's…
WordPress Market Share Declines For Six Months In A Row via @sejournal, @martinibuster
WordPress is losing market share for six months in a row as competing…
Is Performance Max Actually Better Than Running Separate Campaigns? – Ask A PPC via @sejournal, @brookeosmundson
See when Performance Max drives better efficiency and when separate…
Stratégie de contenu SEO et branding : quelles différences et comment les déployer ensemble ?
Article en collaboration avec GetfluenceStratégie de contenu…
Google Preferred Sources Hit 345K, Expand Into AI Search via @sejournal, @MattGSouthern
Google says users have selected 345,000 Preferred Sources, which…
OpenAI confirms conversion-focused ads are coming to ChatGPT
OpenAI confirmed it will begin rolling out conversion-optimized…
YouTube Now Auto-Detects AI Content, Labels It For Viewers via @sejournal, @MattGSouthern
YouTube is moving AI disclosure labels to more visible spots…

