La catégorie “Best Of SEO” présente et recommande des lectures sur le référencement technique en flux RSS.
Il s’agit d’expertises considérées comme les meilleures, en provenance de blogs ou de sites internet de consultants américains de renom.
Pour parfaire vos connaissances en matière de référencement, il n’y a pas mieux.

Some Sites Use llms.txt Like robots.txt, Common Crawl Finds via @sejournal, @MattGSouthern

Common Crawl analyzed 584,107 llms.txt files and found most came…

Before scaling programmatic SEO, prove the pattern works

Programmatic SEO is attractive because one strong page pattern…

ChatGPT a construit son propre index de recherche

Ce qu'il faut retenir : ChatGPT fait tourner sa propre famille…

The 11x ROAS account that lost money on every order

An 11x return on ad spend (ROAS) sounds like a win. It can represent…

Google says DMA changes in EU resulted in worse degradation of search quality ever

Google told Reuters that the launch of the most recent changes…

6 Months Into ChatGPT Ads, Advertisers Still Don’t Know What ‘Good’ Looks Like via @sejournal, @brookeosmundson

Advertiser data now spans single-digit to $22 CPCs, but ChatGPT…

How to build an AI governance framework for SEO

Somewhere between “just ask ChatGPT” and a full-blown incident…

Why growing restaurant chains win at local search and AI visibility by SOCi

You’ve seen the headlines this year. Culver’s, Texas…

Goossips SEO : SEO programmatique

Goossip…

AI Overviews may be affecting Shopping ad CTR and impressions

Shopping ad click-through rates are rising while impressions…