La catégorie “Best Of SEO” présente et recommande des lectures sur le référencement technique en flux RSS.
Il s’agit d’expertises considérées comme les meilleures, en provenance de blogs ou de sites internet de consultants américains de renom.
Pour parfaire vos connaissances en matière de référencement, il n’y a pas mieux.

Ask An SEO: How To Implement Faceted Navigation Without Hurting Crawl Efficiency via @sejournal, @kevgibbo

Faceted navigation enhances ecommerce UX but poses SEO risks.…

What AI adoption in market research means for agency and brand marketers by Digital Marketing Depot

A new report from Cint reveals that 74% of market researchers…

Google’s Walled Garden: Users Make 10 Clicks Before Leaving via @sejournal, @MattGSouthern

A study analyzing Google vs ChatGPT traffic finds Google keeps…

Google’s Updated Raters Guidelines Target Fake EEAT Content via @sejournal, @martinibuster

Google has expanded its Quality Rater Guidelines to help identify…

How to test UGC and EGC ads in Meta campaigns

To keep your Meta Ads performing at their best, it’s essential…

Le GEO local : nouveau terrain de jeu du référencement

À l’heure où les intelligences artificielles conversationnelles…

PPC tracking: How to eliminate duplicate conversions

Bad data = bad strategy. Duplicate conversions are one of…

Breaking Into New Markets With PPC: Key Considerations

PPC helps brands expand into new markets, but real success depends…

7 SEO tests to help improve traffic, engagement, and conversions

Most marketers know the abbreviation ABC – “always be closing.”  In…