La catégorie “Best Of SEO” présente et recommande des lectures sur le référencement technique en flux RSS.
Il s’agit d’expertises considérées comme les meilleures, en provenance de blogs ou de sites internet de consultants américains de renom.
Pour parfaire vos connaissances en matière de référencement, il n’y a pas mieux.

LinkedIn Ads or Google Ads? A framework for smarter B2B decisions

B2B marketers want to know: Should I invest in Google Ads or…

The search visibility framework: Dominating every corner of the SERP in 2026

Search is having its biggest identity shift in decades, and…

What To Do When the Click Disappears: Surviving SEO In The AI-Driven SERP via @sejournal, @AdamHeitzman

Rankings don’t guarantee traffic anymore. Here’s how to optimize…

Closing The Digital Performance Gap: Why The C-Suite Must Take Web Effectiveness Seriously via @sejournal, @billhunt

Slow growth, wasted budgets, missed AI opportunities: symptoms…

Perplexity’s Discover Pages Offer A Surprising SEO Insight via @sejournal, @martinibuster

Many see Perplexity's Discover pages as programmatic SEO. What…

Créer un plan de redirections avec Screaming Frog et les embeddings vectoriels

La migration de site et la gestion de redirections 301 font partie…

Google Wants To Show More Links In AI Mode via @sejournal, @MattGSouthern

Google says it wants to show more links in AI Mode, rolling out…

Amazon resumes Google Shopping ads – but not in the U.S.

Amazon restarted spending on Google Shopping ads across its…

Google Ads adds loyalty features to boost shopper retention

Google is rolling out new loyalty integrations across Google…