
LinkedIn Ads or Google Ads? A framework for smarter B2B decisions
B2B marketers want to know: Should I invest in Google Ads or…

The search visibility framework: Dominating every corner of the SERP in 2026
Search is having its biggest identity shift in decades, and…

What To Do When the Click Disappears: Surviving SEO In The AI-Driven SERP via @sejournal, @AdamHeitzman
Rankings don’t guarantee traffic anymore. Here’s how to optimize…

Closing The Digital Performance Gap: Why The C-Suite Must Take Web Effectiveness Seriously via @sejournal, @billhunt
Slow growth, wasted budgets, missed AI opportunities: symptoms…
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Hervé @ C-SERP2025-08-27 11:45:002025-08-27 11:45:00Google Busines Profile : la checklist SEO pour votre visibilité locale [SEO Summer Reload #8]
Perplexity’s Discover Pages Offer A Surprising SEO Insight via @sejournal, @martinibuster
Many see Perplexity's Discover pages as programmatic SEO. What…

Créer un plan de redirections avec Screaming Frog et les embeddings vectoriels
La migration de site et la gestion de redirections 301 font partie…

Google Wants To Show More Links In AI Mode via @sejournal, @MattGSouthern
Google says it wants to show more links in AI Mode, rolling out…

Amazon resumes Google Shopping ads – but not in the U.S.
Amazon restarted spending on Google Shopping ads across its…

Google Ads adds loyalty features to boost shopper retention
Google is rolling out new loyalty integrations across Google…

