
Google Merchant Center to align click reporting with Google Ads
Google Merchant Center click reporting is changing on April…

70% Of Media Companies Not Fully Using AI, IAB Report Finds via @sejournal, @MattGSouthern
IAB reports that most media companies haven't adopted AI despite…

Claude (Anthropic) intègre la recherche web… mais pas avec Google
Anthropic annonce l'intégration officielle du moteur de recherche…

SEO execution: Understanding goals, strategy, and planning
SEO is something of a nebulous concept.
To some, SEO is technical;…

Social search is Gen Z’s Google: Are you visible where it matters?
The way people search for information is changing, and Gen Z…

Google’s March Core Update: Early Observations From Initial Rollout via @sejournal, @MattGSouthern
Google's March Core Update continues to rollout. Patterns are…

Ad Platforms: Should You Or Shouldn’t You Take Their Recommendations? via @sejournal, @jonkagan
Automated ad recommendations are faster, but are they smarter?…

Are you wasting your Google Ads budget bidding against yourself? by BrandPilot.ai
Imagine this: You are a wealthy art lover seated in a room…

10 New YouTube Marketing Strategies With Fresh Examples For 2025 via @sejournal, @gregjarboe
What worked on YouTube last year may be outdated now. Explore…

SEO : pourquoi vos liens internes peuvent faire ou défaire votre classement
Optimiser votre site pour Google peut sembler complexe, mais…