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Google’s Liz Reid: Search and Gemini may converge, or diverge further

Google’s Liz Reid, VP and head of Search, drew a clearer line…

Google AI Mode Cites Itself More Often, With More Organic Links via @sejournal, @MattGSouthern

Google's AI Mode self-citations tripled in nine months. SE Ranking…

Google contacts advertisers with a mandatory EU political ads deadline

Google is reaching out directly to advertisers via email, requiring…

How structured data supports local visibility across Google and AI

Until a few years ago, schema helped search engines extract…

Break down data silos: How integrated analytics reveals marketing impact

Do you think you’re able to answer the question every marketing…

Le guide complet AEO/GEO avec HubSpot pour apparaître dans les réponses IA

Article sponsorisé par HubSpotDepuis 2024, une nouvelle bataille…

‘Always be testing’ worked in 2016 — it’s risky in 2026

If I hear “always be testing” one more time, I might scream.…

AIO Citations Diverge From Rankings, Bing Rewrites Rules – SEO Pulse via @sejournal, @MattGSouthern

In SEO Pulse: AI Overview citations drift further from traditional…

Why most video ads fail — and what video metrics actually matter

Video advertising has never been easier to distribute. Platforms…

AI Max Brand Controls Expand, VRC Non-Skip Ads Go Global – PPC Pulse via @sejournal, @brookeosmundson

AI copy guardrails and expanded YouTube non-skip video formats…