
Google Ads launches built-in lead management dashboard
Google is bringing lead management directly into Google Ads,…

How to train Claude to sound like your brand
It’s a beautiful time to be in content marketing. AI writes…

How to structure paid social creative testing for better performance
Creative testing has become a volume game in paid social, but…

Beyond RAG: Why every AI search platform is now agentic and what that means for your content
Two and a half years ago, I wrote an article for Search Engine…

Preferred Sources Expand, Gmail Brand Lift, Pichai On AI Overviews via @sejournal, @MattGSouthern
Google brings Preferred Sources into AI Overviews and AI Mode,…

Why your B2B PPC metrics may be lying to you
B2B PPC advertisers have more options than ever for measuring…

Google intègre les sources préférées dans AI Mode et AI Overviews, et lance de nouveaux carrousels
Ce qu'il faut retenir :
Les sources préférées (Preferred…

Le netlinking en 2026 : peut-on vraiment confier sa stratégie de backlinks à un agent IA ?
Contenu sponsorisé par SedestralPourquoi le netlinking résiste…

Brad Geddes on 20 Years of Paid Search Evolution
Watch this video on YouTube
Brad Geddes began his career in…

Google adds AI shopping visibility insights to Merchant Center
Google is rolling out new AI performance insights inside Merchant…

