
Google avoids AdX breakup in ad tech antitrust case
A federal judge rejected the U.S. Justice Department’s bid…

Lily Ray on why shortcuts rarely win in SEO or AI search
Watch this video on YouTube
Early in Lily Ray’s SEO career,…

Evolving SEO for 2027: What still needs to change
SEO is becoming less about optimizing for a channel and more…

Entities Are The Foundation Of Modern SEO
GEO is just entity SEO with a new name. The foundations haven't…

Google To Bring New Video Understanding Tech To Ask YouTube via @sejournal, @MattGSouthern
Google says a new Gemini system that inspects frames, audio,…

Creative targeting is quietly fragmenting your Meta audiences
It’s time to stop cloning your winning ad and start planning…

Google Trends adds category filters
Google Trends now lets you filter the Explore page by pre-defined…

YouTube Says Bigger Thumbnails Drove More Long-Form Views via @sejournal, @MattGSouthern
YouTube's Todd Beaupré says the desktop homepage redesign with…

What makes a good listicle?
How do you write a listicle that performs well in classic and…

Google Analytics showing zero traffic on September 1st
Google Analytics has a widespread bug where it is not showing…

