
How to run a local GEO baseline audit
Ask 10 local business owners how they’re doing in AI search,…

How to move beyond lead volume in B2B PPC
Many B2B advertisers still evaluate PPC performance with one…

Do The Answer Engines Keep Your Fingerprint, Or Do They Start Fresh Every Time? via @sejournal, @DuaneForrester
The fingerprint you pressed into Google's ranking systems now…

4 types of content decay and how to fix each one
Every page you publish is vulnerable to traffic decay. The question…

Google’s job Indexing API isn’t the shortcut you think it is
I wanted Google’s Indexing API to be the cheat code for job…

AI SEO: Writing That’s Specific May Get Cited More via @sejournal, @martinibuster
AI SEO that prioritizes content that is specific may be a key…

Google Is Using Social Media Signals To Mask AI Search Click Loss via @sejournal, @TaylorDanRW
The new Search Console social tracking hides AI click loss and…

Web Push advertising in 2026: Market trends and challenges by RollerAds
Predictability is not the exact adjective we can apply to…

How Do I Split Pages Between Brand Building & Converting? – Ask An SEO via @sejournal, @rollerblader
CRO pages and SEO pages have different jobs. Define each page's…

Google Brings Calendar To Personal Intelligence In AI Mode via @sejournal, @MattGSouthern
Google is connecting Calendar to Personal Intelligence in AI…

