
Multi-location SEO strategy: Stop competing with your own content
Multi-location brands are investing heavily in content. But…

The Content Moat Is Dead. The Context Moat Is What Survives via @sejournal, @DuaneForrester
Well-written guides are no longer enough. This analysis shows…

Your SEO maturity score doesn’t measure what you think it does
The Visibility Governance Maturity Model (VGMM) is about something…

What Can Log File Data Tell Me That Tools Can’t? – Ask An SEO via @sejournal, @HelenPollitt1
Take a deeper look at crawl behavior, bot verification, and technical…

AI Mode is Google’s next ads engine — and it already knows how to monetize it
As conversational search gains traction, the bigger question…

Google: 404 Crawling Means Google Is Open To More Of Your Content via @sejournal, @martinibuster
Google's John Mueller implies that Googlebot crawling 404 pages…

GEO : où en est-on début 2026 ? Abondance organise un webinar de retours terrain
Après une première exploration du Generative Engine Optimization,…

Google prépare une option pour exclure son contenu des résultats IA dans Search
Le moteur de recherche a répondu aux nouvelles règles numériques…

Google AI Overviews now appear on 14% of shopping queries: Report
Google’s AI Overviews now appear on 14% of shopping queries,…

Small publisher search traffic fell 60% over two years: Data
Small publishers are seeing sharp traffic declines from AI search…

