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Google expands Ads API testing tools in v24.1 release

Google released version 24.1 of the Google Ads API, introducing…

Google Analytics Adds AI Assistant As Default Channel Group via @sejournal, @MattGSouthern

Google Analytics now separates AI assistant traffic from referrals…

Google Analytics adds AI Assistant channel to measure AI traffic

Google Analytics added a new AI Assistant channel that tracks…

How to prioritize technical SEO fixes by business impact

You just ran a crawl of your website. The report flags hundreds…

Your client sent ChatGPT SEO advice: Here’s how to respond

“Hi Frank, I had ChatGPT look at our SEO and it has a bunch…

Stop Treating AI Visibility As One Problem. It’s Actually Three, On Three Different Layers via @sejournal, @DuaneForrester

When your brand disappears from ChatGPT or Perplexity, the fix…

3 ways to turn LinkedIn into a B2B AI discovery engine

LinkedIn has always been a key driver for B2B discovery, but…

Inside ChatGPT Search: how web.run and fan-out queries shape AI visibility

When OpenAI switched default models on March 4, the number of…

Direct Traffic & Popularity – Correlation, Not Causation via @sejournal, @TaylorDanRW

A new AI citation study sparked a familiar SEO debate: the difference…

AI skills: The next layer of marketing automation by Optmyzr

Disclosure: I’m the co-founder of Optmyzr. I’ll use one…