La catégorie “Best Of SEO” présente et recommande des lectures sur le référencement technique en flux RSS.
Il s’agit d’expertises considérées comme les meilleures, en provenance de blogs ou de sites internet de consultants américains de renom.
Pour parfaire vos connaissances en matière de référencement, il n’y a pas mieux.

Google Ads API adds new targeting options in Performance Max

The Google Ads API added a trio of new targeting tools for Performance…

Building Brand Identity: How To Define Who You Are

In this episode, discover the art of how to discover and build…

Cohorts, Clusters, And The Coming AI Ad System via @sejournal, @DuaneForrester

The future of paid media isn’t demographic; it’s semantic.…

‘Search everywhere’ doesn’t mean ‘be everywhere’

“Search everywhere” sounds like a content marketer’s dream,…

“Être premier ne suffit plus” : ce que révèle vraiment le SEO Summit 2025

Le…

Ask A PPC: How Do I Avoid Cannibalization On Similar Products? via @sejournal, @navahf

Running ads for similar products across brands? Learn how to…

Becoming AI-native: The next leap for SEO professionals

In the post-ChatGPT era, SEO is not just about keywords, links,…

Google Search et IA : une illusion d’optique pour le trafic web ?

AI Overviews, hausse de certaines requêtes et des clics plus…

Google to restrict political ads in the EU under new policy

Google will ban most forms of political advertising across its…

6 AI Marketing Myths That Are Costing You Money [Webinar] via @sejournal, @duchessjenm

Tired of AI flops and wasted ad spend? Learn smarter prompts…